IMN Content - Lifestyle and Consumer Content

Travelzoo Head Publisher: How Travel Chaos and Rising Prices will effect Holiday Makers

New research reveals that with the holidays approaching and travel mayhem ensuing, Brits are still keen to getaway.
Leisure, Lifestyle - 26 March 2010   Download IconContent available for download:  
Audio | Interview Phil Sacedo, travel writer and head publisher from Travelzoo| Login to Download

You are missing some Flash content that should appear here! Perhaps your browser cannot display it, or maybe it did not initialize correctly.
  News Hooks:

New research has revealed just how important holidays are for people in the UK. To ensure that they will be able to go away in 2010, 26% of people said they would give up dining out, 22% would give up home improvements and 52% would give up luxury goods.

Travel enthusiasts are planning to travel even more this year. 55% of people are planning to travel more in 2010 than last year which is an encouraging sign that Britain has emerged from recession especially as 66% are planning to take 1-2 holidays and 31% planning more than 3 trips in 2010.

Half of the UK would only book a holiday if it was a special deal, and with the majority only spending between £300 and £400 on a break Brits are still looking at keeping costs down this year when travelling.

. Introduction:

New research has discovered just how vital travel is to the British way of life. After a slow year in 2009 it seems that 2010 is to be a busy year for travel enthusiasts throughout the UK. 55% of people are planning to travel more this year than they did last year with 66% planning to take 1-2 holidays and 31% planning more than 3 trips.

As the Easter break approaches and with travel disruptions already being reported, how can we ensure that we are picking the right options for our holiday?

Joining us in the studio is Phil Sacedo, travel writer and head publisher from Travelzoo.

. Suggested Questions:

What does the research show about our regions travel attitudes in 2010?

Why are people in the UK planning to travel more this year than last?

What are the key factors that influence people when booking a holiday?

How long do people spend researching a holiday?

What should people be looking for when booking a holiday to check they are not over paying?

Where can we find more information?